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MKT420

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Marketing and Media Disruption

Marketing Sch of Business-Undergrad

Status

Active

Subject code

MKT

Course Number

420

Department(s)

Description

Apply traditional business disruption theory to the intersection of 21st century technology, product development, logistics, and communications to better understand the new world of marketing and media. Offered every fall.

Course Attributes

-

Min

1

Max

-

Prerequisites

MKT 320 and MKT 326